A warm welcome to readers both new and current.                                           .

My name is David Roddis, and I am a Toronto-based fine-art photographer.

As Florian Photo/Art I create extraordinary, large-scale, photo-based floral artwork that aims to astound.

I call this endeavour “The New Flower Photography”, an admittedly grandiose declaration which is a direct response to those who bare their teeth, roll their eyes, smile deprecatingly or otherwise via their anatomy make it known that flower photography, to them, is ever an exclusively amateur pursuit destined to yield no more than pretty snapshots destined for Flickr (that is to say, oblivion).

My monomania is also a response to those who do not understand either the concept or the value of pursuing one path with whole heart and single mind.  They urged me to “add a few landscapes” or “do a bit of portraiture”.  They were, and are, wrong.

I began in 2011, with the purchase of a Nikon 105 mm prime lens for my camera, an idea of “doing things differently”, and not much else to go on in terms of guidance or direction.  I did have a secret mentor – the NYC-based artist Christopher Beane, whose book “Flower” changed my world and my perspective.

His rapturous, larger-than-life photographs of orchids, peonies, irises, tulips and ranunculi seduced me with their texture, detail and intriguing abstraction and sparked my imagination with their quirky backgrounds – Murano glass, nail polish – and frank sexuality.

(I say “secret mentor” because Mr. Beane was never actually my real-life, in-the-flesh mentor but only indirectly, by means of his monograph; and is not aware of my considering him my mentor, or for that matter, of my existence.  I imagine meeting him at an opening, calling him my secret mentor, and watching as he backs away slowly…).

All of the work seen on this blog and on my main website, Florian, is for sale.  If no prices are listed, use the form found on the “contact” page of this blog to enquire; otherwise be aware that my works’ cost varies from $80 for an artist’s proof (though you’ll need to come to one of my Open Studios to find those), through $120 for open-edition prints from my series “Accents”, and up to $2,000 to $3,000  for limited-edition prints on a grand scale.

Enjoy exploring this blog.  To follow this site and receive an email when I add new content, use the “Follow” button located in the right-hand sidebar menu.  To access this area, as well as the actual blog posts from 2011 to the present, click on the three horizontal bars in the top right corner, and the menu items will, thanks to the miracle of HTML5, appear.   Blog posts are under – BLOG.   And while I think to mention it – has an unlovelier word than “blog” ever appeared in the English language?

Thanks for stopping by.

Best regards,

David Roddis
Toronto, May 2nd, 2015.

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